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Author Topic: S-I-C Mystery Reader Profile  (Read 7391 times)

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Lance Charnes

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S-I-C Mystery Reader Profile
« on: November 17, 2012, 06:01:01 PM »

In early 2010, Sisters-in-Crime and Bowker’s PubTrack Book Consumer research service completed a collaborative study of the mystery market. It profiled mystery readers' demographics, buying habits, influences, and other useful data. While it's a bit dated in its e-book figures, it's still a good resource for mystery/thriller writers looking to figure out how to market their books.

The report is available at http://www.sistersincrime.org/associations/10614/files/ConsumerBuyingBookReport.pdf. Enjoy.
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DOHA 12
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B L McAllister

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Re: S-I-C Mystery Reader Profile
« Reply #1 on: November 18, 2012, 04:51:13 PM »

Thanks, Lance. It's a fascinating report. Some of the "differences" pointed out are too trivial to think much about, but quite a few need to be taken into consideration in deciding whom one is actually trying to reach.
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Byron Leon McAllister.
Books by Byron and Kay McAllister can most easily be obtained as e-books or in print from the publisher at http://www.writewordsinc.com/ For "Undercover Nudist," the print version is an improved version of the ebook version. The others are the same in both formats.
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